Brand Marketing Coordinator (Social Media) in Brookfield, Wisconsin

Date Posted: 2/28/2019

Job Snapshot

Employee Type: Full-time
Job Type: Marketing
Date Posted: 2/28/2019

Job Description

Working within the social media team to generate new ideas for social content to drive communications across all Milwaukee product categories.

Key Responsibilities and activities:

  • Planning social content and maintaining the content calendar ensuring social media content is regular, relevant and engaging.
  • Set and implement social media and communication campaigns to align with marketing strategies
  • Provide relevant copy, image and video content for social media accounts
  • Respond to comments/customers enquiries across social and manage/triage comments in specific customer channels
  • Engaging with Fans and Followers to build relationships with the community and encourage engagement.
  • Weekly/monthly reporting on social media engagements within the community.
  • Monitoring the success of the Milwaukee community and of social media in terms of the overall marketing strategy.
  • Coordinate with marketing, PR and brand to ensure brand consistency across all platforms
  • Build relationships through social channels with customers, potential customers, industry professionals and bloggers.

Qualifications:

  • Bachelor Degree or equivalent
  • Previous experience working as a community manager in a similar role or alternatively a background in social media ideally from a similar industry.
  • The ideal community manager will be passionate and articulate with the ability to analyze the implications of online communications and messages.
  • Must have an interest in social media and be abreast with the fast changing nature of social media stay up-to-date with digital technology trends
  • Excellent written and spoken communication skills are essential.
  • Creative and flexible with the ability to collaborate across teams
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